Ishan Wijewardana
Startup Operator and Founder.
About
Hi, I'm Ishan.
I was born and raised between Australia and Sri Lanka, moved to the UK at a young age, and studied medicine (MBBS and BSc Hons) before qualifying as a doctor. Then I swapped medicine for business, starting in management consulting.
Since then I've started and scaled multiple consumer startups. One was acquired for its product and technology. Two others grew past £1M in annualised revenue. Plenty of others failed, and they taught me more than the wins did.
Today I'm still building, with a particular interest in health and wellness. I'm also an active startup investor.
Selected mentions
A daily habit
Learning in public
Every day I read or listen to something: a podcast, an article, an interview, a founder's story. It's a habit I've only recently got into, and it's already changing how I think about building. I write up what I learn and share it here. Mostly it's a record for me. If it helps you too, even better.
The balance of thinking and executing
Consulting trained me to think without following through. Startups trained me to do without thinking enough. Here's where I think the balance sits.
ReadThe feed is the test market
How Lemme flips the usual CPG order, testing on social first and taking only proven winners to retail.
ReadThe new moats are the old moats: 3 lessons from Jerry Chen
What a Greylock partner's essay on AI and defensibility taught me about building something that lasts.
ReadContact
Let's connect
Drop me a message and I'll get back to you.
I'm most active on LinkedIn.